Have you heard about B Corporations?
So what is it? It is a certification that allows consumers to know what companies are attempting to be more responsible. B Labs rate companies on 5 points: accountability, community, environment, consumers and employees. See here an example of a rating detail. Companies gain by becoming a B Corp as they will get tax reductions. It is a positive circle.
We envision a new sector of the economy which harnesses the power of private enterprise to create public benefit. This sector is comprised of a new type of corporation the B Corporation which is purpose-driven and creates benefit for all stakeholders, not just shareholders.As members of this emerging sector and as entrepreneurs and investors in B Corporations, we hold these truths to be self-evident:
- That we must be the change we seek in the world.
- That all business ought to be conducted as if people and place mattered.
- That, through their products, practices, and profits, businesses should aspire to do no harm and benefit all.
- To do so requires that we act with the understanding that we are each dependent upon another
and thus responsible for each other and future generations.
You can see here the 81 founding corporations and just learn more about everything on the B Labs website.